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Professional
Experience
Professional
Experience
Professional
Experience
Professional
Experience
Competitor Analysis
&
Optimization
Horizontal & Cross-area analysis about BN display & promotion scheme on marketplace to propose optimization plans. E.g. additional purchase price setup for ATV, BN consistency & price displaying strategy to drive CTR & Add-To-Cart, and promotion strategy differentiation to enhance CVR.
Campaign
Operations
Sports Bra & Running Shoe Campaigns content translation. Also organized the Landing page, CTA, Search results page based on the exercise habits of consumers in Taiwan.
POS System
& New Products Management
Organized the daily return forms in POS system. Also optimized content for new products and launched to the assigned channels.
EC Assistant
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